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Now, on to something that really disappoints me.
In September, The LaPorte County Herald-Argus
introduced the Teacher of the Month program along with a
year-round Newspaper in Education program. Every spring,
we have collaborated with the schools to provide
newspapers as an educational resource. We decided to
expand that program throughout the entire school year.
We already have 15 classrooms at Crichfield
Elementary School on board to participate in the
program, which offers opportunities to utilize the
newspaper as a supplemental textbook in the classroom.
As I explained to the Crichfield Elementary School
teachers, our goal is to make the Newspaper in Education
program much more than putting newspapers in the
students’ hands. We intend to make this an interactive
experience. I have high hopes for the kids in our school
systems to take an active role in manufacturing content
for the Mini-Pages that appear in every weekend edition
of The LaPorte County Herald-Argus. I want the
Mini-Pages to truly become their own little newspaper.
I have seen so many great things come out of
Newspaper in Education programs. While I worked at The
Daily-Journal in Kankakee, Ill., we interacted with more
than 170 classrooms spanning more than seven counties,
all enrolled in the program. One of the most moving
experiences I had with that program was when we were
able to get the kids involved in a response effort
following the devastation of Sept. 11, 2001. We
collaborated with all NIE programs throughout the United
States, Canada and Australia, to launch a project called
“Pennies for Fire Trucks.” Every classroom participated
in the fund-raiser, which amounted to more than $23,000
in our market alone. Cumulatively, the project generated
more than $650,000, which helped to purchase a brand new
fire truck for the New York Fire Department. What a
wonderful way to get kids involved and show them that
they can have an impact.
So, why am I disappointed? This all sounds incredibly
positive, right?
Well, my disappointment comes in the wake of a
decision by a large company we’ve all grown to know:
NIPSCO.
As we have visited with various business leaders to
partner with The LaPorte County Herald-Argus as sponsors
of the Newspaper In Education program, we have had Aero
Metals, Howmet Castings, LaPorte Savings Bank and NIPSCO
get on board as major sponsors. You may have seen the
numerous “Get On The Bus!” advertisements in the
newspaper, thanking our gracious sponsors. Things have
been really moving forward, in such a positive
direction!
And then, on Tuesday, Oct. 17, I received a phone
call from a NIPSCO representative stating that they were
pulling their $3,000 sponsorship for a number of
reasons. I was told that NIPSCO executives were upset
with the Aug. 31 article we ran about the NIPSCO union
workers voicing their concerns about how their company
responded to a recent major storm. The NIPSCO
representative informing me that the sponsorship was
being pulled, stated that their management team was not
given enough time to respond to our questions for that
article. The fact is that NIPSCO requires our reporters
to submit our questions for them in writing. They will
not answer any impromptu questions over the phone. Well,
since the newspaper works on a deadline, we can’t hold
up the printing of the newspaper while NISPCO management
filters through the questions to determine their
appropriate response.
The other concern that the NIPSCO representative
pointed out was with our Oct. 13 editorial pertaining to
the announcement NIPSCO made about a possible 30 percent
decrease in heating bills if we have a normal winter.
The NIPSCO representative who contacted me said that
management did not appreciate our reference to their
announcement as an oxymoron.
Well, here’s my response to NIPSCO. I realize you
felt you had to flex your muscle because the newspaper
wrote something you didn’t like. The thing you should
realize is that you didn’t do anything to The LaPorte
County Herald-Argus. You just took away an investment in
literacy for the children in our school systems. Don’t
worry, though, because I know of plenty of other
businesses that will support the betterment of our
community.
I know it’s tough being a utility company, and such a
big one at that. Who likes to pay utility bills? You are
liked about as much as the IRS.
My biggest problem with a company like NIPSCO is that
they take, take, take. When you hear about NIPSCO’s
parent company, NiSource, having its president, Robert
Skaggs Jr., making $947,000 as his total compensation in
2005, there’s something excessively wrong with this
picture. I would think I could work in that job for
about three years and retire. It’d be like winning the
lottery!
It must be nice to be NIPSCO. They are a monopoly.
Sure, we could all switch to different sources of
heating, such as wood-burning stoves or other fuel
sources, but how practical is that? Let’s face it, a
utility like NIPSCO doesn’t have to do anything for this
community, yet it gets to extract as much as it wants
from our pockets. You know they would take more from our
community if it wasn’t for the Indiana Utility
Regulatory Commission.
For me, this issue isn’t about losing a $3,000
sponsorship for the Newspaper in Education program. It’s
about a company thinking they are so big that they can
bully whoever they want in order to get what they want.
This message is for NIPSCO: The LaPorte County
Herald-Argus can’t be bought.
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"ONE MOMENT, PLEASE," by
Herald-Argus Publisher Jason
Sethre, appears every Monday on
the Opinion page. |
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